Demand-mapped topic clusters tied to revenue-relevant search terms, with briefs your writers or in-house team can execute against.
Search intent mapped against competitor content gaps.
Topic clusters and internal linking structure designed together.
Detailed briefs for writers or your in-house team.
Publish cadence and performance tracking against target rankings.
Teams publishing content without a measurable link to pipeline or revenue.
Intent research and competitor gap analysis.
Cluster mapping and brief writing.
Publishing begins on cadence.
Ranking tracking and refinement.
I write briefs and can write or edit final copy on request.
Usually 50–200 depending on site size and market breadth.
Every brief is built from keyword and intent data first, content is a means to a ranking and revenue goal, not the goal itself.
Yes, an audit of your existing library is usually the first step before mapping new topics.
Yes, briefs are written so a single writer or a generalist marketer can execute them without an SEO background.
Primarily Ahrefs and SEMrush, cross-checked against Search Console's actual query data.
New content typically needs 60-90 days to show meaningful ranking movement, faster for well-linked existing pages.
A free 20-minute call, a real content gap analysis, no obligation.